Wednesday, 25 August 2010

LogoDesign





I came across this graphic design agency when I was having a route through Google. I think that the motion graphics on the first page grabbed my attention to having a look through their portfolio.













Logo Design and Marketing is a leading UK website agency near Plymouth in South Devon specialising in the design of corporate identities and brand images. Working internationally with both private and publicly funded companies and organisations for over thirty years, Logo Design also provides a full design service ensuring the work undertaken on branding and identity is used to best effect.

Some of my favourite logos that they have created are:












In both of these logos I really like the type face used for both. Organic has very tertiary and solid yet soft colours, and the Fat Face Technical uses 1 dominant colour which works well with a plain white background and is easily recognizable to others.

I also like the fact that it is only a small company in Plymouth but it really only focuses on/ specializes in logos and a little bit of web design.

Control
















I was first introduced to this film by a person who studies music himself and is starting to make music of his own. As I am really in to my music to I thought it would be a good idea to see what it was all about.

The Film is a profile of Ian Curtis, the enigmatic singer of Joy Division whose personal, professional, and romantic troubles led him to commit suicide at the age of 23. It is played by Sam Riley, who in my opinion plays Curtis amazingly. His actions, his moves, everything is so alike. It is a very powerful, deep story and has you engrossed in it from the very start. I really like it as it is a biography of his life and it shows his struggles. It is not made up and it is based on the facts of a true story. I think that it is important to know a bit of music history to see how far we've come to listening to the music that we listen to nowadays. It is also set in black and white which gives an old feel to it. To anyone who loves music, you will love this film.

It ties in really well with my pathway as I have been looking at Peter Saville one of the best graphic designers in Britain, as he was a part of Factory Records. He made many album covers for many punk bands at the tim eincluding Joy Division/ New order.

My favourite album cover was made in 1980 by The Durutti Column, they released an album called "The Return of the Durutti Colum" and decided to do something special with the record jacket. The sleeve for this record is covered in sandpaper. This was so that when the record is stored on a shelf next to other records, the very action of taking the record off the shelf and putting it back on will gradually ruin all the other records next to it . Of course there was no manufacturing facility that had a "sandpaper album sleeve" option, so they had to hand-assemble them themselves. Actually, Ian Curtis of Joy Division put all the records together by himself as he needed extra money at the time.

The Twilight Saga

















When I first watched Twilight I didn't think I would be in to it at all, I don't really like films that have got a lot to do with sci-fi. In my opinion I think if it's not made perfectly by the right director etc, it can turn out really tacky and it is just a waste of time watching. However there has been some huge Twilight hype and the third one has just come out recently so I thought I would see what all the fuss is about.

After the first one I was totally addicted. It is mainly a love story between Edward and Bella. Bella is a human and Edward is a vampire yet he lives like we do. That's what I liked so much about it is that it was really realistic because the vampires in the movie lived amongst humans living like we do they weren't really made out to be monsters. I had to watch the next two without a doubt.

During the second and third sagas warewolves got introduced. Again I had heard about it before I had watched it and it put me off a little as I thought it would ruin it, however, it didn't. I think the fact for em is that the film has two of the biggest heartthrobs at the moment in it and one is a vampire Robert Pattinson and the warewolf Taylor Lautner. Also the graphics in it when they actually turn in to these creatures are not over the top they look like its natural. I think it's quite hard to explain unless you have actually watched the films, but I seriously would recommend them to anybody.





Toy Story 3





















This film inspired me in its use of motion graphics. The characters actually really look like they have been brought to life and they are real just like the rest of us. It has also been brought out in 3D which has fantastic reviews. I have only personally seen it in 2D but it still looks brilliant all the same.

It is a follow on from the first and the second Toy Stories. In this one they get taken away from their owner 'Andy' and they get given to a daycare nursery where they meet other toys. However, they don't get played with nicely, they get thrown around the room and broken so they have to escape and get home. The main star Woody and Buzz fidn a way for them to get out but they all have to work together as a family/ team.

I really like this film as it is not totally predictable and it does have adult humour in it its not for a very young audience. I think that is the most clever part of it, is that it has its younger and older audience gripped from the start in to watching this hilarious, graphic animated movie by Disney Pixar.

All gone Pete Tong

















This film really attracted me when I found out that it was about music and the clubs in Ibiza. It is about one of the biggest DJ's that played in the biggest clubs such as: Cream, Amnesia, Manumission, Space and so on and his name was Frankie Wilde. Everybody loved him he was very well known. Yet he abused alcohol and drugs and slowly after a bit of time he slowly started going deaf until he was completely deaf. He went off the rails and locked himself away for ages in a padded room. He finally faced his drug habits/ fears, met a lovely woman learnt sign language and started feeling the bass in his speakers so he could make more music.

People used to taunt him. It made me realise how much people want to know you when you have everything but as soon as you lose it all the fame etc you become a no-one again and nobody helped him. He did it on his own which I respect him for. He only did one DJ set after everybody knew he was deaf. I think he did it just to prove to the world that if you do have a disability don't ever stop you from doing what you want to do. If you've got the will you'll find a way. Fantastic film played by Paul Kaye.

Yes Man


















Now this film really inspired me to start saying the word 'yes' a lot more! The whole film is based on a guy (Jim Carey) who always says no, he has no life, no girlfriend and he's losing his friends all the time as he is so selfish. Until he sees a man who used to work in his bank who is a lot happier, this man tells him about a ceremony where somebody helps you have a better life. He went and started saying yes to a lot more things as he would find that if he didn't say yes then bad things would happen and he would be miserable.

After I had watched this with my friend we decided that we were going to do the same thing. The day started off with watching the film then i said shall we go to Liverpool as I wanted to take pictures of the Catholic church in the shape of a Wigwam, we both said yes, however on the way on the motorway we had some silly people sending silly gestures so it didn't work out as well as we thought it would for the whole day, regardless we came back went to the pub and met a few new people which is something we wouldn't normally do. Overall it was a fun day! All due to this very good film.

Tuesday, 10 August 2010

Feel Good Fruit Campaign







Now this project was for D&AD and we had a choice weather we wanted to do this campaign or we could have a go at a few others. I decided I wanted mine to be fun and it was advertisement which is what I wanted to have a go at.

Here is what the Feel Good bottles of juice looked like:
















I had to come up with ideas that showed how good this drink was for you and to aim the advertisement campaign at an older audience than children. This was quite a tough challenge because the first ideas coming in to my head were kiddy like and simple things that children would like.

I started drawing out a few ideas, I did them A4 size so they would look a lot more realistic than just doing little scamps. For inspiration I started looking at things that I had already related as being good fruit adverts such as: Ribena, Vimto, Innocent, Sony (for the bold block colours), the Coca Cola adverts, and the 3rd year student from another college called Debbie that had just recently won the Feel Good Fruit campaign by making plastacine gnomes. Here are a few examples below:

















All of these adverts and colours inspired me to make my own designs here they are below:



























































I decided to go with the first deisgn that includes the fruit cut in to segmants where I have made a face ou of it. I decided to go to Tesco and buy lots of different types of fruit so I could try it out and make my own. Here are some of the best ones that I took and made in to a collage:

































Another final design I came up with was below, I went and bought some plastacine and started to make small models of fruit. I decided to put them in the fridge with two bottles of Feel Good drink to create the scene. Here is my final piece below:















I thoroughly enjoyed doing this project t was a lot of fun and was such a broad brief it gave me freedom to do what I wanted on it and come up with my own ideas instead of being on strict breif guidelines. I would love to do something like this again by using my different skills and materials.